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Victims of romance fraud lost more than £102 million last year, as criminals continue to exploit online relationships to manipulate people into transferring money. Analysis shows people aged 55 to 74 experienced the greatest financial losses, accounting for almost half of the total amount stolen. Although men submitted a higher number of reports overall, women experienced higher individual losses, making up just over 40 per cent of the total value reported. Romance fraud remains closely linked to online platforms, particularly social media and dating sites, where offenders can create convincing false identities. Investigators are also seeing increased use of AI‑generated images and messages to support these profiles. In many cases, it is also linked to fake investment opportunities, including cryptocurrency, increasing the financial risk to victims. As part of this campaign, we are urging the public to stay cautious when forming relationships online and to recognise the warning signs: Be cautious of individuals who develop relationships very quickly or express strong feelings early on Be wary of excuses not to meet in person or to avoid live video calls Never send money, cryptocurrency or gift cards to someone you have not met face‑to‑face Be alert to requests linked to investments, medical emergencies or travel costs Speak to a trusted friend or family member if something feels unusual or pressured If you think that you have been targeted, please report it to Report Fraud at www.reportfraud.police.uk or by calling 0300 123 2040. If money has already been transferred, you should contact your bank immediately. In Scotland, victims of fraud and cybercrime should report to Police Scotland on 101.